Rite Aid kicks off annual balloon icon campaign

Now through May 24 participating Rite Aid Pharmacy locations will be selling balloon icons to benefit Children’s Miracle Network at Geisinger.

For a donation, patrons at Rite Aid can buy and place their name on a balloon icon, which will be displayed to show support for Children’s Miracle Network at Geisinger.

Through Rite Aid’s year-long fundraising efforts in 2013, the company raised $6.8 million for Children’s Miracle Network Hospitals nationwide.

For more information about this year’s campaign, contact Vanessa Klingensmith at 800-322-5437.

The funds raised by this event will help to provide pediatric equipment, programs and services at Janet Weis Children’s Hospital and throughout Geisinger Health System.