New lifestyle magazine to debut in Wednesday’s Sun-Gazette
Showcasing the region’s high quality of life, cultural activites, recreational opportunities and interesting personalities, a new lifestyle magazine, West Branch Life, will make its debut Wednesday in the Williamsport Sun-Gazette and Lock Haven Express.
“On Wednesday May 22, the Williamsport Sun-Gazette will publish its first glossy, lifestyle magazine, West Branch Life,” said Bernard A. Oravec, Sun-Gazette publisher. “The magazine will cover all areas of lifestyle, entertainment, culture, food and historical stories from areas stretching from Lock Haven to Williamsport to Lewisburg to Sunbury. The magazine will highlight the positive aspects of life along the river.”
L. Lee Janssen, Sun-Gazette news editor, has been named editor of the quarterly publication.
“I have long had an interest in developing stories and reporting on what makes our area tick, in terms of fun and different ways in which we entertain ourselves and spend our time in this area,” Janssen said. “As news editor, my focus often is on the hard news of the day. While that is an essential newspaper function, this magazine provides an opportunity to show all of the wonderful ways our region shines and the many fabulous people who have chosen to call it home.”
The magazine will be an extra that will be delivered to home subscribers of the Williamsport Sun-Gazette and the Lock Haven Express. They will receive a copy inside their Wednesday morning newspaper.
“It will only be available to home subscribers of the Williamsport Sun-Gazette and the Lock Haven Express,” Oravec said. “The quarterly magazine is meant as a value-added gift to our loyal home subscribers. Additional copies will be available with the purchase of that day’s papers at the Sun-Gazette and Lock Haven offices only.”
Robert O. Rolley Jr., Express publisher, added that the newspapers are excited to offer the magazine to their readers.
“We’re delighted to release this special magazine to our newspaper subscribers, giving them even more value in the way of news information and features on the people, places and things in the region,” Rolley said. “This is a great read.”
Stories featured in the inaugural edition of West Branch Life include the Piper legacy in Lock Haven, the Bodine House Bed and Breakfast in Muncy, the Lewisburg Community Garden a project created by the community and Bucknell University and Williamsport’s rich baseball legacy.
The magazine also looks at what’s hot, what’s trending and what’s happening now in its Currents section.
“In addition, West Branch Life will include a calendar of events for the summer and a variety of beautiful photographs, including snapshots from community events,” Oravec said.
The magazine will reach 25,000 homes in Lycoming and Clinton counties and be offered in the months of May, August, November and February.
“This is just another example of what community newspapers can provide to readers and it’s another very important way our advertisers can reach their customers through our combined and very significant market reach,” Rolley said.
As new editions of the magazine are released, readers will have the opportunity to contribute ideas, stories and photos.
“We welcome submissions of story ideas, photos, recipes and anything else that you think might be of interest to our readers,” Oravec said. “They may be submitted to email@example.com.”
Those wishing to advertise in the magazine are encouraged to contact John Leeser at firstname.lastname@example.org.
To subscribe to the Sun-Gazette or Express, contact customer service at (570) 326-1551.