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People in Business

May 1, 2011
Williamsport Sun-Gazette

Construction firm

hires new director

Jen Lundy has been hired as director of business development for Lundy Construction, Inc. of Williamsport. Her responsibilities will include marketing of construction and engineering services, including general construction work, crane, rigging and re-roofing. Lundy will be working with senior management to identify and target existing and emerging business.

She has more than 10 years of prior sales, sales management and marketing experience. Lundy also has twenty years of fundraising experience with organizations ranging from Diakon Lutheran Services to the District Attorneys Law Enforcement Fund. She has served as a special events coordinator and consultant to various local businesses over the past several years.

Lundy is a longtime resident of the Williamsport area where she currently lives with her husband Don and their two children.

Marketing VP

joins Woolrich

Woolrich, the Original Outdoor Clothing Co., announces the hiring of Brent Hollowell as vice president of marketing. Hollowell is the latest in a string of hires in the past year and half by Woolrich, as the company has steadily built its management and support teams and laid the groundwork for its global growth plans, according to a news release.

Hollowell will be responsible for all marketing activities related to the brand and will report directly to Brian Mangione, executive vice president.

"Brent is a talented marketer with a proven track record for building global brands," said Mangione. "His experience with retail, online, and wholesale businesses will be invaluable to all of our business units as we continue to grow."

Hollowell has more than 20 years of global branding and marketing experience. He joins Woolrich from BrandRx Marketing, a consulting and branding firm he founded in 2005. Prior to BrandRx, Hollowell held leadership positions inside a number of successful global companies including 180s, Inc., adidas America, and Foot Locker.

As vice president of global marketing at Foot Locker, Hollowell helped develop a number of innovative marketing programs and spearheaded the development of the company's global marketing strategy. At adidas America, Hollowell led both marketing communications and retail marketing and was instrumental in helping revitalize and reposition adidas as a performance brand in the U.S., the news release said.

"The Woolrich brand is an iconic American institution with a heritage that spans over 180 years. The team is tapping in to the brand's authentic roots and making it relevant to the customer of today, positioning the company for strong global growth," said Hollowell. "It's an exciting time to be joining Woolrich, and I'm pleased to have the opportunity to help this team write the company's next chapter."

Hollowell will be relocating from Havre de Grace, Md., to Woolrich with his wife Rebecca and two children.

 
 

 

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