How to use social media to help your business

Social media is very important for businesses. A social media presence helps to validate your brand and tells consumers that your business is active and focused on thriving communication with consumers.

Back by popular demand at 1 p.m. – 4 p.m. October 16, Lock Haven Small Business Development Center will be hosting a workshop on Social Media Strategies for Small Businesses.

Topics that will be covered are:

• What are the basics for creating a social media strategy

• Learn who your audience is using, analytics and create a persona

• How to best utilize that strategy for your organic posts

Class space will be limited to 15 individuals. Registrations will be taken on-line at https://pasbdc.ecenterdirect.com/events/26087 or by calling the LHU SBDC at 570-484-2848. Don’t delay in registering for this exciting innovative workshop. The cost to attend is $20.00 and checks should be made payable to Lock Haven University. Registration fees can be mailed to Kristine Meeker, Educational Program Coordinator at LHU SBDC, 301 West Church Street, Lock Haven, PA 17745.

The workshop will be held on the campus of Lock Haven University’s East Campus located at 301 West Church Street, Lock Haven, PA 17701.

Christie Clancy is the owner of Clancy214 Photography and a singer with Hops & Vines. She manages social media accounts for both of those endeavors. Her work as a small business owner mixed with her background in social media at Penn State University have helped her work with other small business owners and social media communicators on social media strategies, best practices and new trends.


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