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The Hemlock Uncut: Easy digital marketing for local businesses

Angela Barletta, owner, is an experienced marketing and graphic designer who has started her consulting, social media and email marketing business, The Hemlock Uncut, straight from her home.

After freelancing for larger companies across the country for almost a decade, Barletta decided last Thanksgiving to use her craft in an area that she is familiar with.

I just decided to finally give myself my own brand — have everything on a platform for me as well,” she said. “I am Williamsport-born and raised. I had recently, in past jobs, worked with bigger corporations on social media and digital marketing and I switched jobs and went into more local networks. I realized how many cool local businesses are around here and a lot of them are not up to date, not using social media and don’t have a proper website and stuff.”

Barletta has made many billboards for Mountain Top Distillery, her second job, and has just revamped the Barrel 135 website and paper menus.

“I do digital and print. More so digital because that is what this area’s a little bit more behind on,” she said. “My services have a wide range. I am open to print and any other needs, it really depends on their needs.”

Barletta is a graduate of Pennsylvania College of Technology, which she attended for graphic design and web technology.

She explained that after working with larger corporations she came back to a place that she could use her trade in for the betterment of the business district in Williamsport.

“While my brand is under a year, I have a lot of experience in what I do,” she said. “I have done social media and email marketing for large companies across the nation but I feel more comfortable in our home town. These aren’t the biggest jobs but these are the people that need the most help. I am using my trade to help our community.”

Her work ranges from brochures to redoing or creating websites from scratch for businesses and restaurants that do not have them, creating social media accounts and helping with online presence as well as email marketing for business newsletters.

“There’s a lot of businesses in this area that are doing such cool things that people don’t know about because they are working on their trade and they don’t know how to do the marketing thing yet,” she said.

Barletta has also worked closely with nonprofits like Preservation Williamsport to open up dialogue and start collaborations to help out the business gain the momentum they need.

“There are so many hidden gems here,” she said. “Just branching out and meeting new business owners and working on collaborations together, I am here to support and help them grow.”

For more information on The Hemlock Uncut and its services, contact Barletta at

hello@thehemlockuncut.com.

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