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Northwest Bank: A big bank with a bigger heart

Though a part of a large corporation, officials at Northwest Bank on Washington Boulevard said their hometown mentality and customer service sets themselves apart in a bank-laden area.

“We are committed to our customers and community. We try to make customers’ lives just better, all the way around,” said Samantha Jovan, branch manager.

Northwest Bank has won the James David Power and Associates award for customer service six out of the past nine years, including last year, she said.

Customers aren’t “just a number to us,” said Jovan.

“There’s always that one-on-one connection with them,” she said. “It’s about building the relationship and staying involved with the community — as much as we can.”

This allows for better communication and anticipation for future needs, said Jovan.

“Although Northwest Bank is growing, there is still a hometown atmosphere to it. Our philosophy is to create and build relationships with our customers,” she said.

With Northwest Bank merging with MutualOne, their 165 full-service offices and throughout Ohio, Pennsylvania, Indiana, New York and Maryland will only increase to more locations for a better service area.

Additionally, Northwest Bank’s agreement with Allpoint ATMs allows for customers to use more than 55,000 ATMs throughout the United States.

All of this is to help grow Northwest Bank’s relationship with their customer, said Jovan.

“We don’t want you just to come in, do your business and send you out,” she said. “We want to know about your life, we want to help generations after generations of people.”

In this same vein of thought, the bank rolled out its affinity product line where, as Northwest’s customers grow their business relationship, they receive better rates, fewer fees and additional benefits, she said.

Northwest Bank also supports first-time homeowners, veterans and first responders through its Hometown Program for those who have limited funds for a down payment.

Recently, the bank has also supported Veteran’s Administration loads, which offer 100 percent financing, flexible credit requirements and no income restrictions, as well as U.S. Department of Agriculture loans for borrowers living in rural areas.

Competitive fixed-rate home equity loans can also be used to shore up against the unexpected events of our area, said Jovan.

“It’s always good to have in case of emergencies or unforeseen situations, and works similar to a credit card. It’s available to you in case you ever need it,” she said.

All of it goes into making sure customers can rest easy with their finances taken care of, she said.

“We’re proud to be part of the Williamsport community. As a full-service bank, we have everything from checking and savings accounts to business loans and retirement accounts,” said Jovan. “Stop in to see us sometime — we’d love to get to know you and your family and help you with all your financial needs.”

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