Marketing grants available to help local businesses
Effort to assist with economic recovery from coronavirus
(Editor’s Note: This initiative was first announced and launched on March 28 by the Williamsport Sun-Gazette and Ogden Newspapers.)
Businesses throughout Northcentral Pennsylvania can apply for a grant to help them recover from the effects of the coronavirus pandemic.
Ogden Newspapers Inc., the parent company of the Williamsport Sun-Gazette, has established a $1 million fund to help local businesses get back to full strength by subsidizing local marketing efforts through matching advertising dollars.
“We know businesses and workers here are hurting; we’re hurting, too,” said Bob Rolley, publisher of the Sun-Gazette.
“But if we can pull together as a community, we can weather this. Here at the Sun-Gazette, we want to do everything we can to help everyone get through the pandemic and get back to work. With these matching grants, we can help local businesses tell their story as they rebuild.”
Businesses operating in the the newspaper’s market can apply for a grant of up to $15,000 today at ogdennews.com/community-grant.
Applicants will receive a response to their online application within one to two business days.
The fund is open to all locally owned and operated businesses impacted by the coronavirus, Rolley said, whether or not they are current Sun-Gaztte advertisers. Businesses are encourged to contact Sun-Gazette sales representatives at 570-326-1551 using extensions 2101, 2237, 2233, 2232 or 2239.
Grant money can be used for local print and online advertising in the Sun-Gazette and on on www.sungazette.com between April 1 and June 30, 2020.
“This is a major commitment to support the local business community by the Sun-Gazette and Ogden Newspapers in response to the effects of the pandemic,” said Jason Fink, president and CEO of the Williamsport Lycoming Chamber of Commerce.
“Businesses that are open still need to let customers know that they’re available to service them. Advertising in these times is even more critical with finances being stretched due to lower sales activity. It is great to see that the Sun-Gazette is going to be in a position to help local businesses extend their advertising budget in this manner. The local newspaper is one of the key resources people turn to and businesses will be wanting them to see their ads while reading the paper,” he added.
“A community newspaper is only as strong as the community it serves,” said Robert Nutting, CEO of Ogden Newspapers.
“As a family-owned business operating for almost 130 years, we have learned that the only way to pull through the hard times is to stand with your partners and customers. We are proud to offer this assistance to the local businesses that form the backbone of the communities where we publish,” Nutting added.
For more information and to apply, visit ogdennews.com/community-grant
Ogden Newspapers operates more than 40 daily newspapers across the country, plus a number of weekly newspapers and a magazine division.