New Trail Brewing recently announced an expansion of its executive leadership team as Founder David Hertwig transitions into a more strategic role as CEO and appoints Paul Gephart as president of the company.

In his new role, Gephart will oversee sales, marketing, and brewery operations, reporting directly to ownership. The leadership evolution comes during a period of significant momentum for New Trail as the brewery continues to expand its footprint and strengthen its position within the craft beer industry.

“Paul has played a tremendous role in the continued growth and success of New Trail,” said David Hertwig, CEO of New Trail Brewing, according to the news release. “As the industry continues to evolve, this leadership structure allows me to focus more strategically on the long-term vision of the company while empowering Paul to continue driving operational excellence, brand growth, and customer engagement.”

Under Gephart’s leadership, New Trail has strengthened its position within national retail and chain channels, expanding distribution, deepening market penetration, and increasing brand awareness in key markets. The brewery’s continued growth comes at a time when many craft brewers have faced slowing demand and limited category growth.

Most recently, New Trail was recognized as Craft Brewery of the Year, further solidifying the brewery’s reputation for innovation, quality, and customer loyalty.

“I’m honored to step into this role and continue building on the incredible culture and momentum Dave and the entire New Trail team have created,” said Paul Gephart, president of New Trail Brewing, according to the news release. “We believe there is still tremendous opportunity ahead for our brand, our people, and the communities we serve.”

“As we look toward the future, our commitment to quality, innovation, and an outdoor-inspired culture remains at the heart of everything we do,” said Mike LaRosa, COO & Partner, New Trail Brewing. “That dedication has helped us become one of the region’s fastest-growing craft breweries and build lasting connections with our customers. We’re proud of how far we’ve come, but even more excited about where the trail leads next.”

The leadership transition reflects New Trail’s continued investment in operational strength, market expansion, and long-term sustainability as the company enters its next phase of growth.

New Trail Brewing is an independent craft brewery based in Williamsport, Pennsylvania, known for its award-winning beers and commitment to adventure, innovation, and community. Founded in 2018 with a passion for quality craftsmanship and outdoor-inspired culture, New Trail has built a loyal following across the Northeast and continues to expand its reach through exceptional beer and authentic brand experiences.